by admin | Mar 20, 2013 | marketing
One of the best ways as a freelance video pro to meet new people, and pick up new clients, is to do free work. Not many people like to hear that, especially when bills are due. However, it’s proven time and time again to be a great reel builder, learning tool,...
by admin | Nov 28, 2012 | marketing, pre-production
This post is strictly for filmmakers, specifically of low budget films, but can be adapted to any professional environment for marketing purposes. As I mentioned in my post, 9 Essential Steps for Pre-Production, getting someone to photograph and video behind the...
by admin | Nov 26, 2012 | marketing
In this post, I’m going to show how video can increase sales, online conversions, and overall consumer engagement through a simple 3 step process. Find genuine value to provide your market. Deliver professional production value Do it persistently I have been...
by admin | Sep 25, 2012 | marketing
It’s a ‘what have you done lately for me’ world these days. Consumers are so saturated with ads and media, that staying loyal to a brand is downright difficult. That is, unless that brand can become a part of the consumer’s routine. Based on my...
by admin | Sep 6, 2012 | marketing
This is typically the first topic of discussion whenever we meet a new client. They know they could be using video, but is it really worth the cost, and does it actually lead to more profit? More and more case studies are being published on how online video content...