The power of Livestream…
After our success helping Harman International overcome COVID-19 closures, Technology Designer, a mutual partner of ours, contacted us for another client.
Sound United, a collection of iconic names in sound, has one mission: Bring joy to the world through sound. In seems that COVID was also holding up some of their product launches for Denon, Marantz, HEOS, Definitive Technology, and Bowers & Wilkins.
Using our experience, we planned, and then pre-recorded all of the content as if ‘live’ to ensure it would be presented perfectly each time. We tailored each brand’s livestream to their consumer base and branding. We ended each Livestream with a live Q&A to boost engagement and answer all questions.
The results speak for themselves. In fact it was such a sucess, the real debate was ‘Why is this not part of the yearly budget?’.