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info@editcellar.com 
YouTube & Video
YouTube & Video
Filmmakers first. Since 2012.
We started as a video production company and we still shoot like one. Real crews, real sets, real stories, now with the systems to make every frame work harder.
Why it matters now
If your expertise isn’t on the record, AI can’t recommend you.
More customers now ask ChatGPT, Google’s AI answers and other assistants who to hire. Those tools can only recommend what they can find and understand. Years of know-how that only lives in your head, or in conversations with customers, is invisible to them.
Video is the fastest way to put it on the record. Every episode where you answer real customer questions becomes searchable proof of what you know: transcripts, chapters and titles that Google, YouTube and AI systems read, quote and trust. The business that documents its expertise is the one that gets named.
Answer the real questions
We build every episode around what your customers actually ask before they hire someone.
Make it readable
Transcripts, chapters, titles and descriptions turn each video into text AI can understand.
Stay consistent
Your name, services and location match everywhere, so AI connects the dots back to you.
Compound over time
Every episode adds to a library that keeps working long after it is posted.
YouTube Channel Launch
YouTube is the second biggest search engine in the world, and the place where customers binge your expertise before they ever call. We build your channel from the ground up and run it for you.
Strategy
We find the questions your customers search for and plan a show around them.
Production
Regular shoot days with our crew. Long-form episodes plus Shorts from every one.
Publishing
Titles, thumbnails, descriptions and chapters done right, every time.
Growth
Monthly reviews of views, watch time and the leads it brings in.
YouTube Channel Launch
From $1,750/month
18-month program. YouTube rewards consistency, so we plan for the long game.
- Channel setup and branding
- Long-form episodes plus Shorts
- Thumbnails, titles and SEO
- Monthly growth review
Podcasts too. Our own show, New Jersey Mat Chat, releases two full episodes a week with clips cut from every one for TikTok and Shorts. It logged 6,800+ hours watched on YouTube in 90 days. See the results or watch the show.
Premium
Origin Story Films
Every business has a story worth telling: how it started, who built it, and what it stands for. We make cinematic documentary films about the people behind the business, for anniversaries, legacies and the next generation.
Our documentary The Godfather of MMA: The Legacy of Louis Neglia shows what we can do with a story worth telling.
Video Production
Commercials, brand videos, testimonials, events and training. Shot by award-winning filmmakers, delivered fast and organized so you can use it everywhere.
Working with Peter and Edit Cellar was hands-down the best experience I’ve ever had with video production. We were able to shoot nearly 30 videos in a single day. I posted one video and immediately started getting direct messages from my target audience. One post led to a lineup of meetings.
Christina M. · Google review
Questions
Why 18 months for YouTube?
YouTube grows slowly, then all at once. Most channels that quit, quit right before it works. We plan for that.
Do I need to be on camera?
For YouTube, yes, or someone from your team. We coach and direct you so it feels natural.
Where do you shoot?
Anywhere in Central Jersey, New York City and Philadelphia. We’re based in Howell, NJ.
Can you just shoot one video?
Yes. Video production projects are quoted per project. Book a call and tell us what you need.
See what your customers see.
The Trust Audit shows how your business looks to customers, Google and AI before they ever call you, and the fixes that matter most.